Program Calendar (2018/19)
MKTG-385 - Strategic Marketing Management
|MKTG-385||Strategic Marketing Management||3 - credits||$324.42|
This course helps students gain an advanced view of strategic marketing, planning and management. This course is intended to expand the students’ understanding of how to identify alternatives and make sound marketing decisions.
Prerequisites: A minimum grade of C- (55%) in English 100 and MKTG 281
Delivery Method: Online
Credits: 3 | Length: 45 hours | Course Outline for MKTG-385
MKTG-385 Strategic Marketing Management can be found in the following programs: